Great Wall Motor (GWM) confirmed what are the next steps scheduled for the near future.
The first of these is the launch of domestic auto production, which is currently scheduled to begin in 2024. Contrary to popular belief, the Haval H6 was not the vehicle used to inaugurate the Mercedes-Benz factory’s premises at Iracemápolis.
The CEO claims that the pickup will be manufactured using the Haval H6 import molds. In other words, it differs from the GWM Poer model that is offered in China and other countries.
According to the automaker, the GWM Poer is the fourth most popular pickup truck in the world and is equipped outside of Brazil with a 188-horsepower 2.0-liter turbo diesel or gasoline engine. It is important to note that the engine will be modified to run entirely on electricity or as a hybrid, similar to the Haval H6.
Every six months, two autos… and hydrogen…
In a short while, GWM will provide additional news to Brazil in addition to the pickup under the Poer flap. The CEOs predict that there will be ten launches over the course of the next three years, or an average of two new automobiles every six months.
Oswaldo Ramos asserts that the consumer alone will determine which cars enter the Brazilian market and how frequently. The executive added that “a thousand cars more or less” won’t change the automaker’s ambitions and that he does not work with a certain sales number for the Haval or the truck.
“Brazil is a top priority in the GWM brand’s globalization. Although we need to launch ten models, the Brazilian customer will determine how quickly we do so. Technology will arrive more quickly the sooner they accept it. Launching the brand and developing a network positioning with an eye toward the future are priorities.”
However, after this initial phase, the big news—a line of hydrogen-powered vehicles—should surface. We’re planning to spend money on research into a hydrogen cell that uses ethanol as a fuel in Brazil. The long-term outlook, is not one of the ten releases. In five years, who knows? he said.