ITM Power has introduced the Alpha 50, a standardised 50MW green hydrogen plant priced at €50 million ($58.2 million), a move that positions the UK-based manufacturer at the forefront of cost-competitive electrolyzer deployment in Europe.
The plant’s modular, factory-built design reflects a broader industry push to simplify project delivery and reduce balance-of-plant (BOP) costs in large-scale hydrogen production.
At an estimated $1,166 per kilowatt, the Alpha 50 sits well below the average cost of Western-built systems, typically ranging from $2,000 to $2,500 per kilowatt. The price point includes the complete plant—covering water purification, electrolyzer skids, BOP, and control systems—but excludes site-specific expenses such as installation and civil works. The transparency of ITM’s pricing is itself notable in a market where few manufacturers disclose cost structures publicly.
The Alpha 50 is based on ITM’s PEM Trident stack technology and designed for rapid deployment. The prefabricated, skid-mounted system requires only water and electricity inputs, and its compact footprint enables scalable configurations from 10MW increments up to multi-hundred-megawatt facilities. The modularity, CEO Dennis Schulz explained, reflects lessons drawn from engineering, procurement, and construction (EPC) best practices: each 40-foot skid can be preassembled, transported, and installed with minimal civil works, lowering project complexity and time-to-operation.
According to Schulz, the plant’s architecture prioritizes operational reliability and uptime—critical factors for project financiers. Redundant pumps and duplicated systems aim to maximize availability, addressing one of the most persistent operational risks in early-stage hydrogen projects.
The new product follows ITM’s earlier pricing reveal of its 5MW containerized electrolyzer in May 2025, also priced at €5 million ($5.82 million), maintaining a consistent cost-per-kilowatt ratio. The company’s decision to publicize its prices challenges industry conventions and aims to support developers struggling to reach final investment decision (FID).
ITM’s Alpha 50 launch places it in direct competition with manufacturers such as Longi, Electric Hydrogen, and Nel, all of which are pursuing standardized, large-scale systems to drive down EPC costs. Yet ITM distinguishes itself as the first to disclose a public price tag, signaling both confidence in its delivery capability and a strategy to build transparency into the market.
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