Great Wall Motors, a Chinese automaker, is planning to establish a hydrogen-powered luxury automobile brand. The company, which is China’s eighth-largest automaker, currently has five sub-brands, including ORA and WEY, that only sell electric vehicles.
This new luxury brand, according to Great Wall Motors, is already ready on the inside. It was supposed to be launched in the second quarter of 2022, but it was pushed back to the end of the year because of the ongoing health crisis and confinements in several Chinese cities.
While no information on the models the business will build has been released, it is safe to presume that they will be huge vehicles, as hydrogen cars require large tanks to store their fuel under pressure. Great Wall Motors’ WEY and TANK sub-brands make huge SUVs that might be transformed into hydrogen cars, for example. The latter might be outfitted with high-end features, justifying its greater price.
Nobody knows whether or not this new brand’s hydrogen automobiles will be sold outside of China. Great Wall Motors’ sales remain primarily domestic: just 142,000 of the 1.2 million automobiles delivered by the Asian company in 2021 were exported.